Revolutionizing Last-Mile Mobility: Mahindra's Journey to Becoming India's No.1 Electric 3-Wheeler Manufacturer

The rise of urbanization has brought about new challenges in transportation, particularly within the last-mile mobility sector. In recent years, the use of electric vehicles has become increasingly popular as a solution to these challenges. Among the key players in this field is Mahindra, India's leading manufacturer of electric 3-wheelers. With a focus on innovation, sustainability, and affordability, Mahindra has been revolutionizing the last-mile mobility sector. The company's journey to becoming India's No.1 electric 3-wheeler manufacturer is an inspiring tale of hard work, perseverance, and a commitment to excellence. In this blog post, we will delve into Mahindra's story, explore their innovative products, and discuss the future of last-mile mobility.

Mahindra Last Mile Mobility (LMM), a company of Mahindra & Mahindra, established itself as the No.1* electric 3-wheeler producer by selling 36,816 EVs and emerged as the leader in LMM segment with a 14.6%* market share. During this time, Mahindra LMM sold 36,816 EVs and held a 14.6%* market share. This is a considerable improvement as compared to the previous fiscal year's performance of 17,522 units and 7.6%* market share.

Also Read: Introducing the Mahindra Supro Excel: Unveiling the Features and Pricing

The extensive 1,150 touchpoints across India, the installation of 10,000+ charging stations, and the Mahindra brand's dependability have all contributed to Mahindra LMM maintaining its No.1* EV manufacturer position. Mahindra LMM added the Zor Grand, a powerful 3-wheeler EV in FY23. Zor Grand and contributed to an order book of over 23,000 within a year of its launch.

About Last Mile Mobility

The Last Mile Mobility (LMM) division of M&M is responsible for the Company’s widely acclaimed mix of electric, petrol, CNG and diesel last mile mobility 3- and 4-wheelers – passenger and cargo vehicles. These include the Mahindra Jeeto 4-wheeler, Alfa 3-wheelers, and the electric-only Zor Grand and Treo range.

LMM's electric lineup also includes the Treo and Alfas - Mini and Cargo - in addition to the Zor Grand. Based on the faith placed in Mahindra by clients, LMM has sold over one lakh 3-wheeler EVs to date.

The Li-ion-powered Mahindra Treo remains the market leader in electric vehicles, while its cargo variants, the Treo Zor and Zor Grand, have a 32% market share. The 50 000th Mahindra eAlfa was recently rolled out of the Haridwar factory.

LMM has also announced the addition of a new line for its Treo vehicle at its Haridwar site, and work on expanding the Zaheerabad plant has begun. The latter will produce electric three- and four-wheelers for last-mile mobility.

Mahindra’s Commitment to make the Last Mile Mobility a Success

Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility vehicles, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality and real estate. The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.

Mahindra's journey as India's number one electric 3-wheeler manufacturer showcases their unwavering dedication to transforming last-mile mobility and shaping a greener future. With their pioneering efforts, they have proven that sustainable transportation is not just a possibility but a necessity for a better tomorrow. Mahindra's success story serves as an inspiration for other companies to embrace electric mobility and contribute towards building a cleaner and more sustainable world.