Sonalika Tractors Records Highest Ever Monthly Overall Sales

Renowned and acclaimed commercial tractor manufacturer, Sonalika Tractors is delighted to announce that during the biggest festive season of FY’23, the company has proudly recorded the highest ever-monthly sales of 18,619 tractors and 15% market share (est). The brand has also recorded a staggering 26.2 per cent growth, thereby beating industry growth (est 18.9 per cent).

Sonalika has also recorded the highest-ever monthly production of 15,563 tractors. The brand has mentioned that these are customised as per farmers’ region-based requirements and it is believed to help enhance sales and meet the demand during this festive season. This production milestone also includes the highest-ever daily production of 702 tractors rolled out during the month. 

Further, the brand’s tractor lineup is now trusted by 14 lakh farmers across 140 countries and is globally renowned for delivering uber performance across the fields.

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Sonalika Tractors also pointed out that it received an overwhelming response for its hiring spree announced in July’22 meant for ITI students. Out of the total fresh recruits targeted, well over 2,000 students have already joined the Sonalika channel partner workforce at the Pan India level.

Mr Raman Mittal, Joint Managing Director, International Tractors Limited, spoke in this regard: “Festive season brings in exciting times which are full of positivity. We are delighted to receive an overwhelming response for our customised tractor range and also stepped up our production. We are excited to have clocked the highest ever-monthly sales of 18,619 tractors with 15% market share (est.) and have grown by 26.2 per cent, thereby beating industry growth (est 18.9%). Moreover, we also ramped up to record the highest-ever production of 15,563 tractors to meet festive demand. 

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“Alongside this, our unique initiative of hiring ITI students has also seen an aggressive response at the Pan-India level as already 2,000 plus students have been on-boarded across the Sonalika channel partner workforce.“

Thank you all stakeholders for your trust in the brand Sonalika, as we feel proud to be a strong 14 lakh farmer family now. Sonalika’s tractors are equipped with legendary powerful engines that are coupled to innovative transmissions to deliver on its promises of ensuring farmer’s prosperity.” He added.

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Image Source: PTI